Bank, Bonus, Petrol and Payments
The S-Mobile app – almost all a customer needs
Together with Finland’s S-Group, HiQ has created a unique mobile service.
The first bank in the world to offer a bonus to customers
From the moment it was first launched, S-Mobile has been enthusiastically welcomed by both experts and users. It also received an honourable mention in the GrandOne awards in the category Best User Experience.
S-Mobile was launched in November 2013 and by April 2014 the mobile app had already been downloaded more than 200,000 times. S-Mobile’s success in making everyday life simpler and better for many people is further confirmed by a high user rating of 4 out of a maximum 5 stars. There are plans to continue to develop and expand the services in the future.
One app for (almost) all you need in life
HiQ has worked together with Finland’s S-Group to create a unique mobile service. All the functions that the S-Group offers – bank, insurance and retail services – are combined in a single app, S-Mobile. Now customers can use the same mobile app to manage their bank transactions, check their insurance cover, fill up petrol and pay for shopping.
“We’re passionate about making people’s day-to-day lives simpler, and the S-Group shares this ambition.”
Jukka Ratio, Country Manager, HiQ Finland
Unify and simplify
S-Banken is one of Finland’s largest banks with two million customers. Thanks to a strong team, good references, clever ideas, detailed knowledge and a strong vision HiQ won the assignment to help make life simpler and better for the S-Group’s customers by developing the next generation of mobile banking services. HiQ was responsible for the development and technical implementation of the concept.
The right information and attractive offers
HiQ’s solution for the S-Group was S-Mobile. When this app was launched, it was a world first – the first mobile bank to be integrated with a customer loyalty programme for the S-Group’s 1,600 retail outlets.
S-Mobile enables users to manage their banking and insurance transactions and also to check their bonus balance for retail purchases. All the information the customer needs is collated in a single app. The S-Mobile service also includes targeted customer offers and discounts, as well as a handy function to help users locate the bank’s local service office.