Loyalty portal for Circle K
HiQ has together with Circle K developed a brand new and flexible loyalty portal for the European market.
The solution is based on modern web technology, is scalable and offer support for new functionality and future updates.
HiQ has together with Circle K created a completely new and flexible loyalty portal for the European market. The solution is based on modern web technology, is scalable and offers support for new functionality and updates in the future.
“HiQ has contributed with cutting-edge expertise and innovative power, together we have created solutions that definitely put us at the forefront of our industry in the Nordic region.”
Charlotte Pedersen, Director Digital Development at Circle K
When Circle K needed to build a completely new loyalty portal to improve the experience for its customers, HiQ was given responsibility for project management, development and testing. The requirement was to create a modern, flexible and scalable solution that would complement the new mobile application.
Circle K, with its more than 2,000 fuel stations in Europe, is constantly developing its customer offering with innovation from its global operations in combination with what customers demand locally. A crucial factor in succeeding in creating an active customer dialogue with all of its important customers is to use the opportunities that digitalisation brings. HiQ has been responsible for project management, development and testing, in close collaboration with Circle K.
The solution is based on modern technology and the loyalty program is available to consumers both via the web and as a mobile app for both Android and iOS.
The platform was launched in the autumn of 2017 in Norway, Denmark and Sweden. Since then, it has also been launched in Estonia, Latvia, Poland and Lithuania.
“HiQ’s team has contributed with expertise in the area and worked very well together with both Circle K’s development team and our other partners. The consultants from HiQ are solution-oriented and commited.”
Jes Koesgaard, Senior Director, Loyalty & B2C Cards at Circle K.