It’s all about Software

IT’S ALL ABOUT
SOFTWARE
In the near future, all companies will be software companies
At HiQ, we firmly believe that software is a critical factor for success in a modern business. In today’s digital landscape, having a forward-thinking software strategy is essential to stay competitive and drive growth.
There are countless examples that prove this point. We’ve seen how companies that prioritize software revolutionize their revenue models, build scalable infrastructures, and deliver entirely new value to their customers. Whether it’s accelerating innovation or creating new opportunities for efficiency, software has the potential to make the greatest difference.
At HiQ, we have been actively contributing to this development for three decades by guiding our clients forward. And we know that the journey toward becoming a software-driven company isn’t just about technology. It’s about embracing a strategy and mindset where software becomes the foundation for:
- Freeing up time and resources by automating processes, eliminating bottlenecks, and creating space for innovation.
- Accelerating growth by identifying and developing new business models and revenue streams faster.
- Creating sustainable and scalable solutions that not only work today but also grow with the business.
HiQ has over three decades of experience guiding companies through this transformation. We’ve witnessed how businesses that dare to put software at the center not only adapt to change—they lead the way. Whether it’s accelerating innovation or creating new opportunities for efficiency, software is the single most impactful factor with the potential to make the biggest difference.
The digital revolution isn’t something we at HiQ simply observe with curiosity—we are deeply active in driving its development. Together with our customers, we propel their journey into the software-driven world. For us, it’s not just about solving immediate challenges but about building long-term success.
Soon, every company will be a software company. Those who already recognize this are the winners of the future. With HiQ as your partner, the journey will be both secure and inspiring—and you’ll discover how the power of software can free up time, unlock new opportunities, and create real value.
As the world becomes increasingly digital, software is no longer just a component of business—it’s the foundation upon which modern success is built. The future belongs to those who see software as more than just code—it’s the architecture of modern business, shaping every interaction and driving innovation.

E-book: In today’s fast-evolving business landscape, digital transformation is no longer enough. The paradigm has shifted towards a software-first strategy, where software is not just a tool but the cornerstone of innovation, value creation, and sustained competitive advantage. This e-book serves as a practical guide for organizations aiming to thrive in this new era by adopting a software-first approach that permeates every facet of their operations, from revenue models to organizational structures. Drawing insights from global leaders like McKinsey, Gartner, and BCG, along with HiQ’s extensive experience in transforming organizations across various sectors, we’ll explore five key strategies essential for businesses to lead in the next decade. These strategies provide actionable guidance for rethinking business models, building scalable infrastructures, leveraging partnerships, and empowering teams to deliver innovation at speed.